Anna Della Russo….the fragrance is coming!

You already know by now how much I J’ADR the woman Helmut Newton once described as a “fashion maniac”, Anna Dello Russo; she who cuts pictures of her head out and sticks them on catwalk images so she can showcase her favourite styles from the season’s shows. Crazy much? Yes. But fashion people call that ‘eccentric’, so it’s perfectly acceptable.

So just when you thought being Vogue Japan‘s Editor-at-large and a style icon was enough, think again, because now the uber stylist is also set to release her first fragrance on December 3, called (funnily enough) “The Scent of Anna Dello Russo.”

And not that she wants you all to know about it or anything, but the fashionista has leaked a video to promote the scent and generate buzz before its official launch; which features her frock-dancing in a dramatic Alan Journo headpiece and Emilio Pucci gown to Kanye West’s “Runaway”. As you do.

The ad campaign portrait was shot by famed photographer Juergen Teller and features ADR and the gold stiletto-shaped bottle which contains her fashionable scent. It’s also meant to resemble a piece of antique luxury. Apparently.

Watch the crazy world of Anna below…oh, and did I say….I LOVE THIS KANYE BACKING TRACK!

Kate Lawson – Fashion Editor, Showbiz-i

Follow Kate @katelawson_

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1 Comment

  1. lottie says:

    she is insane, but love her too!

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